CHAPTER THREE: Her First Campaign
It was the first Monday in over a decade that Amara didn’t wake up with Jason beside her or a packed lunchbox to prepare for his meetings. This time, it was her meeting. Her project. Her second chance.
The rebranding job Nia gave her wasn’t glamorous — a struggling wedding planning company named “Ever After Events” that had a clunky logo, zero social media presence, and a terrible reputation for late setups.
But Amara had an idea. She always had ideas — she just hadn’t been allowed to use them in years.
She worked out of her friend Toke’s living room, armed with nothing but her old laptop, free Canva templates, and too many mugs of black tea. Malia would sometimes wander in after school and color beside her while she typed, watching her mother transform stress into strategy.
Day 1: She studied the market.
Day 3: She redesigned the brand’s entire identity — name, color palette, tagline:
“Ever After Events — Because Love Deserves Better.”
Day 5: She shot a promo video on her friend’s iPhone, edited it herself, and launched it on Instagram with a giveaway campaign.
And on **Day 7, it happened.
The post went viral.
Not celebrity viral. But small-business viral. Local blogs shared it. Wedding pages reposted it. Brides-to-be commented things like “Finally, someone gets it!” and “Can we book now??”
By Sunday night, “Ever After Events” had 8 new clients lined up.
And Amara had her first real paycheck in years.
She cried that night. Not out of sadness — but out of relief.
The kind of tears that say, “You did it. On your own. No husband. No safety net. Just you.”
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The next morning, she wore a white shirt, tucked into jeans, with gold hoops and red lipstick — not because anyone was watching, but because she finally wanted to be seen again.
As she walked into the networking brunch Nia had invited her to, she heard a voice behind her:
“Excuse me — are you the woman behind that Ever After rebrand?”
She turned.
Tall. Clean-cut. Subtle cologne. Friendly smile with kind eyes.
“I’m Darius,” he said. “I run a tech firm for creatives. That campaign? Brilliant.”
Amara blinked. “Thanks. I’m Amara.”
“I know,” he smiled. “Your work spoke before you did.”
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